Twiga Chemicals Ltd is one of the oldest and biggest firms involved in the distribution of consumer products, crop protection, animal health, and explosives. They approached us from an online search on need of expertise in handling everything digital for them, from their social media to their website maintenance
Challenge
The client had been on Facebook for many years, but wasn’t able to connect with new and existing clients, or with the large number of stockists and distributors countrywide. This was leading to a lot of competition from smaller companies that had mastered their way online.
Solution
After creating for them a marketing strategy, social media marketing calendar, content and creatives, to running adverts for them on social media, we saw an tremendous increase in their social media engagement.
Results
Our full handling of all their digital activities resulted to ease in introducing new products in the market, pushing existing products, doing giveaways and growing the page from 2000 to over 29,000 likes in a span of 2 years (where page likes were not a priority at all, engagement was.)
Stockists are now 70% engaged with the page to see any new products and product information, farmers are more engaged with the company better than ever and are able to ask questions, engage with the company and staff, and sales have been rising ever since we got on board.
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